![]() PSY himself probably knows that he is never, ever going to top this, so he’s doing the right thing and cashing in while he can. No, I don’t pretend to understand the phenomenon □ And UN Secretary-General Ban Ki-Moon even called it a “force for world peace”. No less than British Prime Minister David Cameron and President Barack Obama have admitted to dancing to it. Chalk it up to a catchy tune, an easy-to-learn dance, the power of social media, and a song (and performer) that manages to be so ridiculous that it’s somehow cool. Unlike previous one-hit wonders like the Macarena and Who Let the Dogs Out, for some reason Gangnam Style has captured the imagination of the world. It’s a song that seems to know no boundaries. Their 3 year old daughter started jumping up and down when they played the song. Similarly, the other night we were at a friend’s house for a dinner party. But the second he started doing the Gangnam Style “horsey” dance, I joined in and we bonded instantly. She had a 8 year old cousin who didn’t speak English, and my Chinese is really bad. On my recent honeymoon to Taiwan, I met my wife’s uncles, aunts, cousins, nephews, and nieces for the first time. By then, the whole crowd recognized the song and were clapping along. I rewarded him a few months later by making him, as my best man, walk into our wedding reception to the music. ![]() My friend Jack (who’s always on top of these things) actually tipped me off to this song when it still had only a couple hundred thousand views on YouTube. The video is so popular that even YouTube designed a special icon just for this song. The video is approaching 7 million “likes”. ![]() On YouTube, as of this writing the official music video has 1 billion, one hundred ninety three million, three hundred forty thousand, four hundred and ninety-four view. Gangnam Style by Korean rapper PSY is a, by all accounts, a phenomenon.
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